Direct Mail Marketing
Generate New Clients Profitably. Low minimums, affordable for small businesses. Xceleran lets you precisely target the most qualified prospects with postcard mailings.
Postcards are one of the most effective forms of direct mail marketing. With the lowest USPS business mail postage costs possible and no envelope to open, they offer the best strategy for reaching targeted prospects.
We have partnered with some of the top mailing list vendors to ensure that your bulk mail is reaching only the most qualified prospects. By targeting your promotion to customers who are similar to your best customers, we can help you grow your business and bring in new customers.
Looking to increase your sales and expand your business? Our team can help you achieve your goals by sending custom targeted mailers to your service area. We offer free advice and can provide you with ideas and strategies on how to attract more prospects and inquiries about your services.
We have the capability to produce millions of mailers every week.
Let’s create a custom plan tailored to your specific business needs, drawing upon our experience creating direct mail campaigns to help you get more leads.
- Compared to brand email messages, consumers believe direct mail to be 11% more personal, 17% more likely to catch their attention, and 17% more trustworthy. RRD (2023)
- Consumers consider these the top 4 benefits of receiving physical mail: 1) having a physical copy of information; 2) I can save a hard copy and refer back to it; 3) I don’t have to be on my phone or computer to read it; and 4) It’s easier to remember than email. RRD (2023)
- Consumers are looking at mail longer. Pre-lockdown times were at 13 minutes and 48 seconds during the weekday, and 25 minutes and 12 seconds on the weekend; post-lockdown times were at 14 minutes and 24 seconds during the week and 32 minutes and 24 seconds during the weekend. MarketReach (2021)
- 87% of people consider mail to be believable compared to 48% for email. MarketReach (2020)
- 70% of people said mail, rather than email, gave them a better impression of the company that sent it. MarketReach (2020)
- 70% of consumers say mail makes them feel valued as a customer. MarketReach (2020)
- 70% of consumers prefer traditional mail for cold, unsolicited offers. The Data & Marketing Association (2018)
- 54% of consumers surveyed said they want to receive mail from brands they’re interested in. Marketing Sherpa (2017)
- A study called “The Private Life of Mail” revealed that 60% of people reported that direct mail had a more lasting mental impression on them. MarketReach (2015)
- In the same study, 57% also said that postcard marketing makes them feel more valued and creates a more authentic relationship. MarketReach (2015)
- 60% of consumers said direct mail makes more of an impression than any screen-based advertisement. MarketReach (2015)
- 4 out of every 10 Americans look forward to checking their mail every day. Gallup (2015)
- Direct mail can generate positive emotional responses from recipients. 66% of audiences reported it was the right way of informing, and 48% understood what was relevant to them and what was not. MarketReach (2015)
